EnG Sitting in the airport snippets

A quick gathering of material that I’m posting as I’m in the Columbus, Ohio airport. Inside: a minor 9-3 accolade, wisdom and balance on the state of the car business from a Forbes editorial and a cartoonist that speaks the truth with pictures.

It’s a dreary day in much of the Eastern United States today, and I’m seemingly in the middle of that gloom here in Columbus. At least it stopped snowing around 9 AM. I’m ready to go home.

First up, the 9-3 XWD Wagon has been named one of the 5 best wagons by Nadaguides.com. You may recall that the NADA is the National Automotive Dealers Association here in the United States. They publish quarterly car values that are considered “the” blue book for many — they are preferred over Kelley in most cases.

“When they say engineered from jets, they mean it,” said Don Christy, president and CEO of NADAguides.com. “The 2009 Saab 9-3 Aero SportCombi is a great looking wagon with a laundry list of standard equipment. In this category, this is something special.”

This is according to a press release from SaabUSA. I think that the actual review is a mixed bag, but a top 5 is a top 5.

From Forbes writer Jerry Flint comes this little editorial about the promises that the Big 2-and-a-half automakers have to make in order to get government loans and bailout treatments. I think that his thoughts are pretty realistic. I primarily agree with him about the government’s heavy-handed assumption that exotic or semi-exotic fuel efficient technologies are a must for the Big Two-and-a-half to survive. He’s right when he says:

Electric cars and plug-ins are indeed on the way, but it is a long, expensive road to get there, and to be truthful, they just might lead to nowhere. Hybrid cars already are here, but only one hybrid, the Toyota (nyse: TM – news – people ) Prius, is a real success. Several hybrid models, including Honda’s (nyse: HMC – news – people ) first Accord hybrid, were or are commercial failures.

Yes, the automotive world is changing, but for the near future–and that means the next 10 to 20 years at the very least–the internal combustion engine is still going to dominate the automobile world. It is simply unrealistic to think exotic technologies are going to take over that quickly.

Good stuff.

Finally, from Jeff Darcy, the political cartoonist (read satirist) at Andy Rupert’s hometown paper, the Cleveland Plain Dealer comes this great cartoon.

Tim’s Viggen resolution

Posting’s going to be difficult for most of today, but I thought I’d better sneak in a quick resolution to the story of Tim S’s Viggen writeoff.

We heard about the unfortunate accident and recently, I wrote about Tim’s insurance woes. I’m pleased to sat he had a brighter day late last week.

The insurance company had made him a low-ball offer for his car, an offer that was based on them citing a cheap Viggen for sale – one with a blown engine!! Tim was able to source several other Viggens to use as a comparison and it was well worth it. Instead of the paltry $7,000 or so they’d offered him previously, the final payout figure will somewhere just south of $11K.

If Tim gets another Viggen he should be alright for replacement parts for several years, too, as he was able to buy his crashed vehicle back for just $400!!

Here’s a final salute to a beautiful black Viggen that did everything it should – it looked brilliant, drove magnificently, and kept its owner safe when it needed to.

I hope you land another one soon, Tim. That’ll make for a perfect final chapter to this story.

Tim Viggen

Tim Viggen

Tim Viggen

Tim Viggen

Tim Viggen

Fiat CEO: only six car companies will survive

There’s some chilling commentary from Fiat’s CEO, Sergio Marchionne, over at Reuters today.

Last week, when I did the Saab Sale Options article here at TS, there were 12 distinct companies that I mentioned, plus one wild-ass possibility and a number of un-named Russian and Chinese entities. All of these entities exist today and to varying extents, all of them should have the ability to continue existing in a rational, stable market.

This year, however, we see a market that’s becoming more rationalised than rational, and a market that’s about as far from stable as you can get. Marchionne notes that this will have consequences:

“The only way for companies to survive is if they make more than 5.5 million cars per year,” Sergio Marchionne told the European edition of Automotive News, an industry publication.

“As far as mass-producers are concerned, we’re going to end up with one American house, one German of size; one French-Japanese, maybe with an extension in the U.S.; one in Japan; one in China and one other potential European player.”

Reuters note that the only companies producing volumes of more than 5.5 million cars at the moment are Toyota, General Motors, Volkswagen, Ford Motor and Renault-Nissan.

That means Marchionne’s own Fiat is considered vulnerable, and with it the Fiat, Alfa Romeo, Lancia, Maserati and Ferrari brands. Can you imagine a world without Ferrari or Alfa Romeo?

Assuming that Toyota would pick up Subaru and that someone would pick up Hyundai, Volvo and Jeep, the following brands would have to be considered vulnerable in the medium term: Peugeot and Citroen (maybe one of those would be retained for the sake of differentiation), Maserati (currently owned by Fiat, but would you buy Fiat and keep both Maserati and Ferrari), Proton and Lotus (maybe the Lotus name will survive as an engineering arm), Chrysler, Dodge, Mitsubishi, Alfa Romeo, Lancia, Skoda, Seat, Mercury, Mazda……and Saab?

Can you imagine how much more dull our motoring lives will be without this variety to look at and think over? Actually, if you’re in the US, don’t bother answering that. There’s a lot of these that don’t sell in your market already.

I think the second hand and classic car markets are going to become all the more important for enthusiasts who want to preserve a bit of variety in their driving lives.

If you think about it, this is a path we’ve been heading down for a long time now. Whilst consumers want the biggest vehicle they can afford to run, legislators want safety and efficiency. This means that in today’s world, the process of designing a car that won’t get penalised by future legislation is basically a science project.

Companies will move more and more towards a singular optimum design for aerodynamics and pedestrian safety. Companies will move more and more towards similar architectures, not only because of the savings the mega-companies will realise as a result, but also becuase as more is known about the best handling and driveability, more companies will move towards that. As the road to perfection becomes clearer, more companies will gravitate towards it. All that there will be to differentiate them is the wrapping.

What can you do to keep the possibility of variety?

1. Keep an old car running. It’ll be harder and harder to do as the years progress, but I’d like to keep at least one car in my garage that doesn’t have any electronic aides in it. Or at least no electronic safety devices. Man and machine. Mechanical engineering. Balance. Control.

2. Demand that someone make cars that ignore environmental and safety factors. Cars that engage, thrill and reward, as well as punish when something goes wrong. This is not likely to happen except for a small number of botique manufacturers that make track-day specials (Caterham, Arial, etc) but I hope they survive.

3. Hope and pray that these new mega-companies, if they do eventuate as Marchionne predicts, preserve as many name plates and as much variety as possible.

As I write this, it’s Sunday here in Australia. I think this is a poignant enough reminder to get in my car some time today and let it rip for a while. I might even get the 900 Aero out for a few blockies, despite my thinning clutch.

I suggest you do the same.

EnG’s .02 on Saab apart from GM

Since the gauntlet has finally been thrown down, I’ve let myself think about the possibilities for Saab if GM does, indeed, sell or spin off our favorite automaker. I still think it’s a big if. As I and others have said, GM seems to want Saab and Saab is pretty well integrated with other GM organizations with both product and organizational ties. It will pretty tough to separate them.

After all, the 9-3 shares parts with Opels and Vauxhalls, while the 9-4x will have a number of GM brethren. The new 9-5? Who knows, but at one point, it seemed so tied in with Opel that the Russelheim union reps claimed it for their own! Ditto the North American distribution and service model — all GM. (I know that some of you will say that there are plenty of independent dealers left. However, they order everything from GM. Period.)

With that being the case, I think that it really only makes sense for a prospective buyer to assume only partial ownership of Saab for the short run. After all, to pull anything off successfully, the new ownership absolutely must have GM’s cooperation for a long time to come. If I were an investor looking at Saab, I certainly would want GM’s help. What better way to make that happen than to keep some of GM’s skin in game?

Secondly, any new owner of Saab will need some of the government assistance from Sweden and maybe a helping of the government assistance from the United States through the GM connection to get things up and going. Therefore, the prospective buyer will have a stake in keeping a great portion of Saab’s operations in Sweden.

Finally, we all know that Saab, at 125,000 units per year, will have a very difficult time competing with larger volume OEMs with their greater buying power and greater marketing footprint unless they are joined with another automaker.

All of this adds up to something that really only comes into focus when you realize the Ford is in the same straits, albeit less dire.

Any entity that buys Volvo should surely also buy a controlling stake in Saab and merge the two into one.

Let that one sink in for a while.

Saavo? Volaab?

This is not just idle banter. Think about it — Volvo moves about 400,000 units each year. The combined company would move more than a half a million and wouldn’t have excessive product overlap. The synergies would be significant — Saab would gain some of the operations support that it would otherwise get from GM since Volvo is more autonomous and has presumably retained those resources. Volvo would gain access to a pipeline of new products that they will need in the near future. The overlap that exists could be jettisoned. The ultimate buyer would reap the Swedish government support for both companies and yet could choose the choicest portions of both organizations to save. To top that all off, the buying company wouldn’t even have to buy all of Saab, just enough to give GM a little shot in the arm in the present.

The synergies don’t stop there. Travel costs would be slashed for many, and with only one owner to answer to, both companies would be working together to develop suppliers and to use manufacturing space. Ditto labor agreements, transportation costs, etc.

And, then, there’s the really big deal. The one that clinches it for me. Every Volvo dealer will automatically become a Saab dealer. And vice versa. Naturally, the total would have to be whittled down to about one-third less than the current number of dealers, but there are huge benefits to the Swedish car buyer in terms of dealer access and dealer support. The two automakers have always skewed to the same demographic here in the US, so I believe that their level of service would be similar to Saab or perhaps better.

It would work on a purely business level. It would really work. I’m not sure that I want things to go that direction, but it’s got possibilities.

That makes this thing all the more prophetic, doesn’t it?

A Breath – what’s the state of Saab right now?

I’m sure that there’ll be some news out of Sweden soon. I’d expect Saab’s Jan-Ake Jonsson will be issuing some sort of statement or doing a newspaper interview or something.

Trued reports in comments that he’s already been on the radio there, saying that “the 9-5 is just about ready to launch as a new flagship!” Apparently his tone was quite positive, as it should be when you’re looking to sell your company.

I’ve also got a couple of questions lodged with Saab’s Eric Geers and Jan-Willem Vester and hope to hear from them some time after their phones stop ringing.

While we’re waiting, maybe it’s time to take a breath and look over where things are at. There was a lot of discussion today.

——

Officially speaking, Saab are “under review”, which I guess lends itself to a number of scenarios. These are just my guesses, but let’s go anyway.

1. Yes, sir, we’re killing off Saab (wink)

One train of thought could be that GM are saying whatever they have to say in order to get the money they need. Secretly, they all really love Saab and can’t wait to see the 9-5 released as soon as possible so that their Swedish secret can be unleashed on the world.

If you believe that one, I’ve got some swampy real estate for you to look at.

2. Do Nothing by necessity

It may be that they do their strategic review of Saab and find out it’s going to cost almost as much to get rid of them in terms of dealer money and automotive talent as what they’d get in terms of purchase price. Seeing Saab’s such as small part of their bottom line, they might just decide there’s money to be made and keep the brand.

3. Shut ‘em down

They own the factory already. They can sell the property they don’t need. The Swedish government will bend over backwards to offer concessions that keep jobs in Trollhattan to manufacture other GM premium compact models. If Saab are as joined to GM as they’ve told us in the past and a buyer is too hard to find then they might just save themselves a sales and marketing budget and close the brand down.

4. Pull Saab out of the US

They’re reputed to be profitable outside the US, so maybe they could scale down and just be a brand outside the US? Possible, I guess, but there’s economy of scale issues there, especially with investments in new models very soon down the pike. They’d want to recoup some of that and pulling out of their biggest market’s not going to get that done.

5. Red tag sale time!!

The final option, and the most likely according to most of the pundits, behavioural analysts, historians and yours truly, is that they’ll look for a buyer for Saab, the way Ford did with Jaguar. They have a new 9-5 waiting in the wings (think XF) to fatten the calf and they’ll look to deal based on Saab’s global nature, giving ready access to international markets.

This will cut a small number of dealers, a comparatively small administration and marketing division and it won’t cost GM too much by way of lost opportunity. In exchange for all that, they get some desparately needed cash and free some floor space to push their beloved Cadillacs.

Why?

One of the compelling reasons to believe they’ll go this way is that they submitted a plan to the US Congress that requires several steps of financing.

GM asked for $4 billion straight up, another $4 billion in January and another $4 billion after that to see them through to 2010. In addition to all that, they want a $6 billion option for a line of credit with the US government, who are their only financial option right now.

With this stepped finance plan proposed, I can’t help but think that GM are going to have to be good to their word and conduct a thorough review of Saab. If that review returns a verdict in favour of keeping Saab, they’re going to have to be pretty convincing as to why.

——

There’s still a lot of questions about the plan that GM put forward.

Why did it address Saab but say nothing whatsoever about the rest of GM’s international business? What about Holden here in Australia? What about GM Europe? What of their operations in China?

I understand that the American market is the big problem right now, but if GM go down they’ll take the whole lot with them.

——

That’s it as I see it. It’s all just guesswork at this stage until we hear something more from the source.

Here’s a final thought: Is there someone, a buyer, already waiting in the wings? If you have a look at recent history, GM have been downsizing Saab in the US for some time. When I spoke with Eric Geers last week there was a definite air of expectancy that Saab would continue on and that the 9-5 etc would come as scheduled. This didn’t seem to me like confected optimism, either.

To top that all off, whilst I’ve been typing this, Trued has chimed in with another Jan-Ake Jonsson snippet from a radio interview via comments:

On the question “will saab be sold to another Car Company?” he was that microsecond hesitant and said “there are many interested companies in the Automotive sector both in europe and elsewhere” .

Here’s hoping….

GM to sell Saab – my 0.02c

The corporate speak in GM’s turnaround plan submitted to the US Congress says the following:

GM will also immediately undertake and expedite a strategic review of the Saab brand globally.

Just to make sure we’re all on the same page here, that means GM are looking to sell Saab, and maybe they’ll try and do it quickly.

It’s way too early to know what form that sale will take. Will Saab still be able to make its current and planned models under a new owner? Nobody knows, though it stands to reason that GM won’t make much money out of a sale without some sort of agreement of that nature.

What staff could Saab retain in the event of a sale?

There’s so many variables in that question that it’s almost impossible to answer. It’ll depend on who the buyer is, where their operations will be based, what salaries and conditions they could offer and the direction they’d like Saab to take. Saab lost Taras Czornyj in 2006 largely because he didn’t want to move to Germany with many of the other Saab designers. Who knows how many of the Saab designers who did make the move back then are still happy with their decisions.

Imagine you’re a Saab executive and in order to stay with the company that you might have worked for for 20+ years, you’ve got to learn to speak Mandarin. Are you going to do that or seek a job at Opel?

And what of the customers?

For me, personally, I know I’ll be watching quite closely to see who the next buyer might be. Some might cite the example of Tata/Jaguar and the subsequent success of the Jaguar XF as a good sign, but the XF was more or less set in stone when the deal was done. Jaguar’s next products will be the standard by which the deal should be judged.

Saab buyers are generally a fairly discerning type. There’ll be a lot of people watching to see how this sale takes shape. I think the retention of a Swedish base for Saab is going to be crucial in people’s acceptance of the new entity and any buyer who ignores this does so at their peril.

Personally speaking…..

My first reactions this morning were a mixture of anger and relief.

On the one hand, GM have taken from Saab a whole lot more than they’ve given to Saab. They’ve pinched engineering and design talent that they’ll be able to benefit from for years to come. Sure, they’ve sunk some money into the brand over the years, but Saab would be such a small line item on their annual budget that it’s barely a blip on their corporate radar.

If Saab can’t retain some of their talented staff under a new owner, then there’s every chance that GM have literally sucked the company dry and are now tossing them aside, a-la MG Rover a few years ago.

GM ignored Saab for a long, long time. They really only noticed them around 2003 or so when they put their foot on Saab’s throat over some costly model developments with the 9-3.

Now, just when things are looking promising again, they’re willing to toss Saab aside in a gesture as fickle as Rick Wagoner’s $1 a year salary offer. Saab’s reduction to a mere symbol annoys me to no end, especially when GM tout their new adoration for four cylinder engines, turbocharging and flex fuel technologies.

On the other hand, though, there’s a fair bit of relief in all this, too. If there’s a good buyer in the wings and if GM are smart about it, both they and Saab can benefit from the separation. A good buyer might just allow Saab to return closer to its roots, building truly engaging and surprisingly practical Swedish cars.

BRING BACK THE HATCH!!!

If GM can woo a good owner for Saab and if that new owner can get some good models into Saab’s range, then it’s going to be a real win for Saab fans. It’s fair to say that there’s a bit of a stigma in the GM name and I, for one, will be fairly happy to brush that off and regain a little of that state of independance.

Bonsoir GM

That last paragaph might make it sound like I don’t want GM to do well. That’s not correct.

I’ve been a supporter of GM’s ownership of Saab in the last few years and I don’t step back from that for a second. GM’s stake in Saab allowed the name to continue and for that, I’m thankful.

But I’m also mindful of the fact that they’ve done relatively little to advance Saab’s cause in the last 19 years. Saab have been feeding off the crumbs from GM’s table. If a new owner can come along and ensure a better future, then I’ll happily wave goodbye to GM and wish them well for the future.

Bottom Line: Aside from the work they have to do to sell Saab to a new owner, I really couldn’t give a rat’s what happens to GM as a car company, but I hope for the sake of the people they employ that they survive.

My heart is with Saab. No apologies for that.

There’s still room to worry, though

There’s a lot of IF’s in this story and that’s because the future right now is totally unknown.

GM’s review of Saab is 99.9% likely to come to a conclusion that the brand should be loosed from GM portfolio. Whether that means a sale or a shut down and mothballing isn’t clear right now.

One thing to bear in mind here: the Trollhattan plant isn’t a Saab facility, it’s a GM facility. When the Swedish government says that it will work with Saab to retain manufacturing at Trollhattan, that means they’ll work with GM to try and ensure that’s the case.

If Saab are closed down and GM can manufacture some other product there and keep the car industry dollars flowing, then the government will be quite satisfied with that outcome.

As well as closure of the brand, there’s also the prospect of a bad owner coming along. Bad ownership could take many forms and perhaps the worst of them would involve plain and simple ignorance to Saab’s brand heritage and history.

Saab are admired in some circles for their loyal core customer base, but I have a feeling that would dry up fairly quickly if Saab circa 2010 produces econobox trolleys for the budget conscious shopper.

Wait and see

This is all really fresh right now.

I tried three times to get hold of Eric Geers last night, around 10 hours or so before this plan came out. Not surprisingly, he was tied up all day. Now we know why.

Just how much information we’ll be able to get about the process is unknown at the moment, so it’s going to be a wait and see proposition.

Like you, I’m really hoping for a good outcome. Out of every hardship comes opportunity and whilst today seems like the end of Saab to many, there’s also the chance – however slim – that it could be a new and exciting beginning.

Over to you…..

It’s sleepy time for us Aussies.

I’ve covered as much of the speculation as I can, and as you can see from that link, the pundits are expecting that GM’s plans will include a sale of Saab.

I’ve tried to call Saab Sweden a few times today but they’re all “in a meeting”. Oh, how I’d love to be a fly on the wall there. Unfortunately, I’ve had to rely on email rather than getting whatever information might be forthcoming over the phone. That means we’ll all have to wait for a reply.

I don’t know if the automaker’s submissions to the US Congress will be made public today or not. It may be that the public portions of those submissions are held over until the committees start their meetings on Thursday (Senate) and Friday (House).

If details are made public, then it’ll probably happen while I’m asleep. In that event, Eggs may be busy working and therefore it’ll be up to you to keep each other updated using the comments section.

Have a good day. I’m off to get some Z’s.

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NOTE: If you’re going to leave a link to a story in comments, make sure you only leave one link per comment. More than one link will see your comment go into the moderation queue and it won’t appear until I give it the all-clear.

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NOTE 2: If you’re sick of all this bailout stuff and just want some Saabology to read, I can highly recommend the Taras Czornyj Q&A.

Hell in a handbasket: the edit

After an initial contact via email, I was invited to submit a copy of my editiorial To hell in a handbasket: why the Swedish government should not assume ownership of Saab to the english language newspaper in Sweden, The Local.

The original piece was around 1500 words, which was much too long for them. I thought about trying to cut the original piece in half and then figured it was easier to just rewrite it from scratch.

The article was published at The Local today. Here’s a copy for your perusal.

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Protect Saab from public sector ‘mediocrity’

If Saab is to preserve its tradition of excellence it needs to remain in the private sector, argues Steven Wade following a recent flurry of calls to nationalize the Swedish car maker.

This week, the CEOs of General Motors, Ford and Chrysler will present before the US congress their detailed reasonse as to why their respective companies should receive loans in the billions of dollars.

There has been much speculation as to what concessions these companies might have to offer the government in return for a financial lifeline and some of that speculation concerns an automotive brand that is very dear to my heart, and no doubt to the hearts of many Swedes as well: Saab.

There has been a lot of talk recently of the Swedish government taking ownership of Saab, or Volvo, or even both. It is my belief that such a decision would be the first sad, calculated step along the road to deliberate mediocrity.

Saab is a small player on the world stage, but has a history that all Swedes should be proud of. At their height, Saabs were a shining light as to what a car could be. Much of the talk nowadays in the motoring industry is about fuel economy and building smaller cars with the room and power of larger cars. Saab has been doing this since the 1970s.

And I believe it has the plans in place to do it again.

To succeed in the automotive industry today a company has to have cutting edge R&D, progressive design, brilliant build quality and razor sharp marketing. Whilst the latter can be outsourced, the first three require insight, intelligence and planning that a government authority simply doesn’t understand, and nor should they.

The role of government is to provide essential elements that a society needs to function and grow; infrastructure, basic medical care, law and order, education, defence and a regulatory framework to responsibly govern the conduct of the private sector.

The private sector has a role to play in all of these areas as well, but their role is at the pointy end; the space where excellence and innovation are encouraged and rewarded. The space where people are also allowed to fail in their pursuit of excellence, innovation and reward.

Who would decide the strategic direction of a government-owned Saab?

How many people would have to be involved in determining and then approving the right level of steering feedback in a government-owned Saab?

How many of the best designers and engineers would stay at a state-owned Saab?
How many would accept more lucrative offers from private carmakers and other technology companies elsewhere in Europe?

The history books, and many cities of the world, are littered with tributes to the mediocrity of state-ownership. If we want to talk specifically in terms of motor vehicles, I defy you to name one state-sponsored motoring project that has truly pursued excellence.

There have been many that pursue the basic necessity of travel from A to B, most often with teeth-rattling suspension and driving characteristics that are about as engaging as a can of grey paint.

The Saab that I know and love should never be allowed to sink to such a level, but there’s a high likelihood it would under long-term state ownership.

If they survive this current mess, General Motors should invest in Saab with the same enthusiasm with which they’ve got workers in Trollhättan building Cadillacs. Saab’s design ethos is the way of the future – smaller, lighter and smarter. GM should recognize this and develop it.

Should it not survive intact, then I sincerely hope that GM sells Saab to someone who is able to make Saab what it truly can be: a company building innovative, stylish, safe, engaging and practical automobiles.

The Swedish government can’t do that. An automotive company has to have long term plans and those plans have to be determined by people who know the industry. More importantly, those plans and the investments needed to fulfill them cannot be subject to the changing will of a political party that may or may not be around in three or four years.

Unless it’s a very short term arrangement to transfer ownership to a proper owner in the private sector, the Swedish government should not take ownership of Saab, but they should provide support by helping to create conditions where the company can grow.

That’s one of the true roles of government, after all.

Steven Wade is a rabid Saab enthusiast and has been the publisher of the Saab enthusiast site, www.trollhattansaab.net since February 2005. He lives in Australia with two Saabs, his wife PJ and dog, Charli.