Saab 9000 rss

A Saab marketing lesson from the past(9)

June 15, 2008

Thanks to Andy, the resident TS vocalist, I came across this very even-handed review of Saab 9000 Turbo from 1991. It was done by MotorWeek, a program produced by Maryland Public Television here in the US. For those of you not from the States, Maryland is a relatively small but densely populated state [...]

A Saab marketing lesson from the past

Saab TurboX Media Drive Photos on Flickr

I’ve just posted my photos from the media drive on my Flickr page, as some of you (Robin) have requested.
The edited photos may be found here.
The complete unedited set may be found here.
Enjoy!

a2a_linkname=”Saab TurboX Media Drive Photos on Flickr”;
a2a_linkurl=”http://www.trollhattansaab.net/archives/2008/05/saab-turbox-media-drive-photos-on-flickr.html”;

Saab TurboX Media Day — Celebrating 30 years of turbocharging

One of the great revelations of this week’s meeting with Steve Shannon and Jan-Willem Vester was their commitment to “strengthen” the Saab marketing message. According to Mr. Shannon, the upcoming marketing campaign will still play on the Saab aircraft heritage, but will be focused on Saab’s history with turbocharging. They are also planning [...]

Time to show the 1gen Saab 9000 some love

As I looked at these shots in my inbox earlier this week I pondered whether or not there’s a more neglected Saab model than the 1st generation Saab 9000. It really only has the Carlsson model to hang its hat on. I’d venture a guess that even the Saab 90 crosses the average [...]


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