UK Saab sales Sept 2008 and Snippets

Saab is having a bad year.

I absolutely love the 2008 Saab 9-3. It’s an improved car in so many ways compared to the previous generation, but I don’t think there’s any doubt that the buying public haven’t taken to it. Sales are way down in the US (where there’s a number of factors at play), they’re down by less in Sweden, and they took an absolute caning last month in the UK.

Saab sold 2,186 vehicles in the UK last month, which was a massive 47% drop from the 4,095 sold in the same month last year.

Forty Seven Percent.

The whole industry is down, of course, but the total market was down only 21%.

Sales were down for every company in the US last month, but there were a handful of companies that recorded sales increases in the UK. Amazingly, Hummer were one of them. As were Audi, Smart, Jaguar and MG. Yes, MG. They found 9 MG’s to sell last month, as opposed to 1 in the same month last year.

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And in something totally unrelated to sales, there’s been a fair bit of coverage in the last few days of the Sony-Saab hookup in the 9-X Air.

Connected via Bluetooth, the Xperia X1 is able to control ambient lighting, front and rear seat settings, lock the car, open the trunk and even turn on your signal lights as well as headlamps. Take that, iPhone!

And there’s even a groovy picture. Click.

Thanks, Alex!

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Saab were down in Europe overall, too, though the GM Europe press release doesn’t say how much by, which is part of the gentle art of press releases.

I’m sure the corks are popping in GM Europe’s Cadillac offices, though:

Saab sold 53,805 cars in Europe from January-September 2008. Cadillac sales grew by 3.1 percent to 3,746 units compared to 2007 and HUMMER volume was up 9.5 percent to 1,781 units.

Remember, that’s 3,746 vehicles for all of Europe. I’d love to see the marketing-doller-per-vehicle calculations for that one.

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The Viggens are having a bad 12 months or so. I crashed mine, WooDz is selling his, Richo’s exposing his to a new Teutonic mistress and now there’s another one for sale.

My T-shirt partner and good friend Ivan in Hungary is selling his in order to get some money in for future family stuff. You know, mature grown-up stuff that doesn’t involve fast irresponsible cars.

I hope it goes well, mate, and if any of you are in the vicinity then you should check it out as it’s one superhot mama!!

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Saab at the 2008 Paris Motor Show

The Paris Motor Show is almost upon us, starting on October 4th and continuing through to October 19th.

Saab can look forward to a great show with plenty for people to see. All the hype, naturally, has been about the Saab 9-X Air concept vehicle, which does look absolutely stunning and I’m sure it’ll set the show alight. But that’s not the only new car that I expect Saab to show in ParisYes it is. I’ve just received word that it’ll be the 9-X Air only in Paris.

We’ve seen most of what there is to see with the Saab 9-X Air, although they’ve still got a trick up their sleeve: they’re yet to show the actual roof mechanism in action. Early reports indicated that they held this back because of patent concerns, but I’m not so sure. I think they just held it back for the sake of holding it back. Showing pictures of the car two weeks ago has built a lot of anticipation. Withholding the roof mechanism means that we’ve still got something to look forward to.

So what’s the other vehicle I expect to see at the Saab stand in Paris?

It’s the one we’re tentatively calling the Saab 9-3x – a raised and body-cladded XWD version of the Saab 9-3 SportCombi. Here are the preview pictures I broke here at Trollhattan Saab back in July this year:

Saab 9-3x

Saab 9-3x

Saab 9-3x

Saab 9-3x

Here’s the brief coverage I provided about this vehicle at that time:

For those who are unfamiliar with this future model, the car is being referred to for the time being as the Saab 9-3x. Saab showed a concept car with the same name around 7 years ago, but this car is no relation to that concept.

The Saab 9-3x seen here is what you might consider as a Saab response to an Audi Allroad or a Subaru wagon. It’s raised by approx 30mm, is fitted with Saab’s groundbreaking Cross Wheel Drive (XWD) as well as some scuff plating at the front and rear, twin exhaust, some cladding on the sides and some bling here and there.

Whilst the earlier mail had the car debuting in London this month (July 08), recent speculation from Auto Motor and Sport in Sweden has the car showing at the Paris Motor Show in October.

I think this is going to be a fantastic addition to the Saab range. Hopefully they’ll make it available with a full engine range. I could well imagine a TTiD version of this selling like hotcakes in Europe, but given that Saab haven’t managed to combine XWD with the TTiD before now, I’m doubtful.

Anyway, not long to go now. Roll on, Paris!

Saab 9-X Air – in color!

UPDATED – Bronze 9-X Air, below

MEGA-UPDATE: Eight new Saab-based colors from Bjarte, in Norway. See below.

EXTRA UPDATE – Now we got a colored roof, too!

YET ANOTHER UPDATE – Two blues and a yellow!

When I posted about a rather lame blue version of the Saab 9-X Air that appeared on GM’s FYI blog earlier today, I asked if anyone had the skills and the time to do some better photoshop work on the car. The answer just came in, and I’ll have some champagne, please!!

Tiago has answered the call, yet again!!

Here are Tiago’s photoshopped 9-X Air pictures.

Firstly, the Saab 9-X Air in black:

…..and now in a medium blue:

My personal favourite, champagne:

And finally, for those considering a mid-life crisis, a racy red:

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My thanks once again to Tiago for whipping these up so quickly.

If I get any more, I’ll add them to the collection.

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With thanks to Johan, we also now have a Saab 9-X Air in Bronze:

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Many thanks to Bjarte, in Norway, for putting these together. All are meant to replicate current Saab colors (within the limitations of computer images, of course)

Once again, in Black:

In Fusion Blue:

The new Glass Grey:

Very classy in Ice Blue:

Jet black:

Laser Red (otherwise known as “The Hotness”)

Nocturne Blue:

And finally, the surprisingly lookable Pepper Green:

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With thanks to Matt, we can now envisage a colored roof, albeit a somewhat unorthodox red.

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UPDATE!!

More from Bjarte:

His own take on Electric Blue:

Reminiscent of the Monte Carlo yellow, though Bjarte’s called it Lynx Yellow:

“Persian Indigo”

All your Saab 9-X Air information

I don’t have time to reproduce everything here as I’m on the road, but why don’t you just go where the bloggers go to get the info.

Here’s all the info you can currently get on the Saab 9-X Air at the GM Media website.

And here’s the full photo gallery.

All GM Media information is now available to the public without need for a password, so go for you life. I’ve got a holiday to enjoy.

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I’m getting more familiar with this car as I get more opportunities to look. Views like this have me very excited. Geez, I hope they get to build this.

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Saab 9-X Air on video

My thanks to Joe O for hooking me up with some official Saab video of the 9-X Air, which I’ve just uploaded to Youtube.

This video was shot during a day when the Swedish motoring press had access to the vehicle, probably a week or two ago.

The video gives you a good impression as to the proportions of the car as it’s driving along next to current Saab vehicles. As this is quite possibly the next generation of Saab convertible (at least in size), it’s a good look as to what’s coming.

Thanks again, Joe. It looks awesome in motion.

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After posting this, I’ve just noted that Etienne at Saabhuy also has the video, so you can check his 9-X Air stuff here.

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Saab: Interview with Jan-Ake Jonsson

Saab Gears Up for Product-led Expansion

In showing what a future convertible from Saab could look like, the 9-X Air is part of a process to define and develop new products that is unprecedented for Saab in its scope and pace, says Jan Åke Jonsson, Saab Automobile’s Managing Director.

In the last 10 months, Saab has shown three new concepts. The 9-4X BioPower, unveiled at this year’s Detroit motor show, announced Saab’s imminent entry into the growing Crossover vehicle segment. This was followed in Geneva by the debut of the 9-X BioHybrid, a vision of a future compact car.

Now the 9-X Air, designed in parallel with the 9-X BioHybrid, expresses the same formula for responsible performance – a combination of engine rightsizing, turbocharging, bioethanol and hybrid technology – in an innovative convertible format.

“We are brand on the move.” says Jonsson. These concepts are building blocks in the most intensive product development program we have ever attempted. It is part of strategy that will take Saab into all major segments of the car market. “While we will be launching a number of new models in different market segments, they will all share the core values that go into making a Saab a Saab – progressive, Scandinavian-inspired design, sporty driving with the driver in focus, and efficient, responsible performance.”

“We are determined to grow the brand through expanding our product portfolio while also renewing our current product offerings. The strategy and resources are in place and the execution of our plan has already started with these influential concept cars.”

“The 9-X Air shows our thinking for the next-generation Saab convertible, while the 9-X BioHybrid demonstrates the sort of innovative design Saab can bring to the premium compact segment, where we are not yet represented.”

“The 9-4X Crossover concept is closer to going on sale. The global Crossover segment has trebled in the last seven years, but we have not yet been able to offer customers a Saab alternative. That will now change.”

“Over the next five years, we will be rolling out new products at a rate never seen before from Saab.” The Saab Brand Center in Sweden is playing a key role in formulating new products. A cross-functional group of designers, engineers and marketers, they are custodians of the Saab ‘genes’, tasked with nurturing and developing all the qualities that go into making a Saab a Saab.

It is a unique organization within GM’s global structure, with a unique way of working. Responsibilities range from developing future product proposals to ensuring consistent brand communication on a global basis. The Saab Brand Center works closely with GME’s European Design Center in Rüsselsheim, Germany, and brand center teams also liaise with colleagues around the world, leveraging GM’s huge technology and engineering resources for potential Saab applications.

“Saab’s brand values have never been more relevant than they are today,” adds Jonsson. “Our customers want premium vehicles that satisfy their lifestyle priorities, while also delivering sporty and environmentally responsible performance. It is our intention to offer them much more choice with a broader range of Saab products.”

Saab 9-X Air – That Canopy Top

This is another press release from Saab with regard to the launch of the Saab 9-X Air.

How Saab Raised the Roof with its Canopy Top

The Saab 9-X Air redefines the look of a four-seat convertible by exploiting the distinction between a folding roof and a folding soft-top. “This has allowed us to completely alter the shape of the car,” explains designer Anthony Lo.

Lo and his team set out to bring convertible design closer to the looks of an open sports car or a closed coupé, depending on the configuration. They also wanted to improve open-top comfort for passengers. The result is Saab’s unique Canopy Top concept, an alternative to soft-tops or hoods with rear windows that leave the back of the cabin open when stowed.

A ‘stand alone’ rear screen – separate from the soft-top assembly – is located between the 9-X Air’s raked rear pillars. These support the Canopy Top, a development of the ‘Targa’ top principle. But instead of having a manually detachable roof section, the Saab Canopy Top is fully powered in operation and folds away for stowage in the trunk. Saab has already filed a patent application for this feature.

“Convertibles are traditionally developed from a sedan body and have a flat, open rear deck when the hood is down,” says Lo, Director of Advanced Design at General Motors Europe. “The Canopy Top has allowed us to introduce the rear pillars, which completely change the usual appearance of a convertible, giving it a more dynamic, coupé look. The pillars also anchor a complete wraparound glasshouse, which shelters the occupants from buffeting when the car is open.”

Design Efficiency

The 9-X Air was conceived in parallel with its 9-X BioHybrid sibling and, as a result, it is a design free from compromise or adaptation. The shape of the windshield and frontal styling, for example, was designed to work in both applications. The two cars share a focus on efficiency, with a powertrain that uses engine rightsizing, turbocharging, biofuel and hybrid technology to deliver sporty performance together with a significantly reduced environmental impact.

Improved efficiency is also a major benefit of the Canopy Top. As there is no rear screen and supporting material to fold away, it is smaller and lighter than a conventional soft-top. That means it takes up less trunk space when stowed.

Reduced weight was another consideration and that dictated the choice of fabric instead of metal for the Canopy Top. “It is the best material, as we save about 100 kilos in weight compared to using metal,” explains Lo. “We have chosen the fabric used for the current Saab Convertible. It is extremely durable and provides effective road noise insulation. For good handling and a lower center of gravity, you also don’t want any extra weight high up. All in all, we thought of quite a few drawbacks, and not so many gains, from going with a metal roof.”

As the 9-X Air was designed alongside the 9-X BioHybrid, the team was also able to keep weight down by minimizing the amount of structural reinforcement necessary to compensate for the removal of a fixed roof. The small strengthening members that were required are in aluminum for further weight saving.

With its Canopy Top stowed, the 9-X Air’s ‘surround glass’ cabin offers improved driver and passenger comfort by managing air flow to reduce turbulence and wind buffeting. The rear screen works in tandem with a small wind deflector on the top edge of the windshield header rail. This is actively deployed, rising and falling according to vehicle speed. At the rear, the screen helps prevent back drafts, as the air flow over the car is no longer sucked back in through an open rear deck.

The Canopy Top design also provides another practical benefit. Compared to the ‘stitched in’ screen of a conventional soft-top, the glass area of the 9-X Air’s rear screen is larger, offering the driver a wider field of vision.

Saab Signature

In evolving the 9-X Air and its sibling, Lo and his team worked in co-operation with colleagues from the Saab Brand Center in Sweden. This is a cross-functional group tasked with nurturing and developing all the qualities that go into making a Saab a Saab. It is a unique organization within GM’s global structure, with a unique way of working.

Visually, the 9-X Air carries forward signature features that reflect Saab’s Scandinavian design heritage and its roots in aviation. These include the extended wraparound effect of the windshield and side glazing, the Aero X-inspired frontal styling, the clean body surfaces, ‘ice block’ lighting themes and distinctive 3-D blue/green instrument graphics. Even the raked rear pillars echo the prominent C-pillar line seen in all Saab cars.

“Overall, the 9-X Air maintains our focus on efficiency,” adds Lo. “We have produced a sporty, innovative design that offers the sort of functional benefits you would expect from a Saab. It’s the design direction we’re exploring for a future Saab convertible.”