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This is brilliant! I wish I’d seen this auction before it ended.
This booklet was sold recently on Ebay. Apparently it’s an old advertising booklet that was produced by Saab, presumably by Saab USA, back in 1960′s. It was 20 pages all up, but thankfully the seller scanned 10 pages for the auction ad.
If you were the lucky bidder, then congratulations!
Click on the thumbnails below to enlarge.
9 responses so far ↓
1 Kroum // Aug 8, 2007 at 12:16 pm
Haha, cheesy, but somehow cute.
2 eggsngrits // Aug 8, 2007 at 12:31 pm
Little Sven is quite literally Born from Jets!
One of the best friends that I have in the world used to call my ’93 900 SPG ‘Sven’. He also called his own VW Corrado ‘Helmut’. As in, “So, if we take the girls we’ve got to take Sven.” or, “Let’s just take Helmut, he’s closer.”
Sven. Are there really that many Swedish men named Sven?
3 Nevitz // Aug 8, 2007 at 1:58 pm
I want a copy!
4 Jeff // Aug 8, 2007 at 2:20 pm
I know what I’m putting on my vanity plate.
5 Ying // Aug 8, 2007 at 7:45 pm
This is ace!
And so camp too lol. And they wonder why SAABs are fashonable with the gays j/k.
6 Ted Y // Aug 8, 2007 at 10:24 pm
Almost brings tears to my eyes.
7 Ted Y // Aug 8, 2007 at 10:41 pm
Amazing, here’s a modern day incarnation of Sven in Sven Meets the Huns.
8 dan // Aug 9, 2007 at 2:22 am
Well Ying, little Sven does mention how gay he was.
not that there’s anything wrong with that-Seinfeld
9 eggsngrits // Aug 10, 2007 at 4:08 am
Ted: I figured that this would have been a regular fixture around the Y house in your youth!