Aero-X: loud ‘n proud
I received this pic from Saab USA and thought you all might like to see it.
This is the entrance to the GM part of the show (i.e. perhaps the biggest car show in the world in terms of sheer size). As you can see, the Aero-X is standing front and centre, which is a pretty decent compliment for a little Swedish outfit and it’s awesome concept car.
Click to enlarge.
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I’d drive it!
Good for GM, and good for Saab. I have high hopes for the next generation of Saabs.
~P
I seem to recall that before Cadillac’s renaissance (or some people prefer to call it a cash infusion), GM showed it’s concept car at the time “front and center”. I really hope the extra billion dollars GM just announced they’re going to spend on product goes to Saab.
I hope this foreshadows some investment in Saab.
Of all the GM brands, Saab is the one that has some real upside room to grow. Most people don’t know about Saab, so Saab marketing does not run into preconceived notions that are a barrier to sales (E.g., Buick - for old people; Pontiac - plastic, tacky ersatz sports cars; etc.) And Saab for the most part escape the general “GM sucks” body of opinion (again, mostly because of low awareness).
In someways, Saab’s current position is comparable to where BMW was in the early ’70’s — a niche European performance brand that few people knew about. And BMW managed to grow out of that niche very nicely.
Build it, and they will come.
i was thinking after looking at that picture is that i dont see many white 9-3s in the US
I have a friend with an ‘03 9-3ss, pearl white. It looks great IMO, especially with tinted windows.
http://cgi.ebay.com/ebaymotors/ws/eBayISAPI.dll?ViewItem&ih=008&sspagename=STRK%3AMEWA%3AIT&viewitem=&item=180073572175&rd=1,1
Buy it now is : $8,495 (USD). Is the mileage too high Mr. Swade? I’ve been interested in a silver 5-door. Will most likely hold off for a lower-mileage one, but they’re so rare :(…
Great to see. Lets hope its not just a flash in the pan. Would be terrific if this really is the dawn of a new era.
Swade, did you get my mail friday night?
Anyway, here is a link to go vote for the Aero-X as the car James Bond should drive:
http://www.bilsport.se/news.php?id=42137